Blogs
4/26/2023 12:45 PM
OpenRTB's Structured User Agent and User-Agent Client Hints
How to convert SUA data into UA-CH, and vice versa
Version 2.6 of the OpenRTB specification introduces the Structured User Agent. This new Object: Device attribute addresses Google’s changes to the User-Agent and the new User-Agent Client Hints.
3/8/2023 12:45 PM
Implementing User-Agent Client Hints: 3 different methods
The best method for you will depend on your business
Google has made preparing for the User-Agent reduction complicated, but 51Degrees provides the tools to make implementing User-Agent Client Hints simple.
2/24/2023 10:30 AM
Google's revised plans for the User-Agent
User-Agent Client Hint (UA-CH) updates from the fourth CMA report
On 31 January, Google’s Q4 report to the UK CMA was released. The report provides much-needed updates on the User-Agent reduction and User-Agent Client Hints. We recap the key points from the report in this blog.
2/20/2023 4:30 PM
Introducing the 51Degrees UAParser
We've expanded the 51Degrees product suite
The 51Degrees UAParser provides comprehensive device data based on User-Agent Client Hints and the User-Agent, and can reliably detect Apple iPhone models.
1/24/2023 3:30 PM
MWC Barcelona 2023
Come and chat real-time data with the 51Degrees team
MWC Barcelona is right around the corner and once again 51Degrees will be in attendance. Book a meeting with the team to chat about all things new at 51Degrees.
1/9/2023 1:30 PM
Countdown to G-Day: Phase 6 of the User-Agent reduction
This is a fundamental change that will affect device detection as you know it
Chrome 110, due for release on 1 February 2023, will be the first Chrome version that has information removed from the mobile and tablet User-Agents. In essence, you will not be able to tell the difference between different mobile or tablet device models.
1/5/2023 2:15 PM
51Degrees: 2022 recap
Google's changes to the Chrome User-Agent dominated our year
As we begin a new year, let's look back at what 2022 had in store for 51Degrees.
12/15/2022 2:30 PM
Service update for 2023
Updates for December 2022 leading into 2023
The holidays are approaching! Here’s the final bank holiday update of 2022 with an overview of the service update for the next year.
12/5/2022 12:45 PM
Countdown to G-Day: <deviceCompat> and <unifiedPlatform>
Within the User-Agent reduction, Google has a new format for Chrome User Agent strings
Google is pressing ahead with the User-Agent reduction. From February 2023, Google will reduce the information within Chrome mobile and tablet User-Agent strings. Device information will only be available through User-Agent Client Hints.
11/9/2022 12:45 PM
Image optimization: the easy and free way
An alternative solution to using an image Content Delivery Network
This blog explains the reasons for optimizing your images and presents just one approach that can be used to serve next generation image formats to compatible browsers.